I-SITE recently teamed up with NBC Universal’s preschool channel Sprout to create a series of Chica Family Fun microsites and promotions to build excitement for the Sochi Winter Olympics.

Each week running up to the Olympics the Sprout website featured a new Olympic theme hosted by Sprout favorite Chica. Themes included Olympic history, international cultures, and how to be a good sport.

I-SITE designed fun theme-based web pages, graphics, activity and game printables and various banners that ran throughout the Sprout website in the weeks running up to the opening ceremony.